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Collection

James Gleeson

(Australia 21 Nov 1915 – 20 Oct 2008)

Title
Totem
Year
(1946-1947)
Media categories
Print, Textile
Materials used
screenprint on rayon crepe
Dimensions

44.5 x 24.8 cm sheet (irreg.)

Credit
Gift of Claudio Alcorso 1971
Accession number
98.1971
Location
Not on display
Further information

"'Totem' with its application of Surrealist images to fabric designing, was envisaged as a barbaric arabesque in black upon a vivid silk. It seeks to invoke the feeling of sophistication and savagery inherent in the negro masks of W. Africa."

James Gleeson, 1947

This fabric design resulted from a unique collaboration between Australian artists and the commercial textile industry during 1946-47. The enterprise was remarkable because it was then common practice to buy fabric designs from overseas for printing in Australia.

Claudio Alcorso director of Silk and Textile Printers, invited a large group of Australian artists to make designs for furnishings and fashion. After a trial run in 1946, the 'Modernage' range of fabrics was launched the following year and exhibited at Sydney's Hotel Australia, where girls dressed in some of the fabrics sold copies of the specially produced book 'A new approach to textile designing by a group of Australian artists', published by Sydney Ure Smith. The latter illustrated 46 designs by 33 artists with notes by each artist and essays by key figures in the enterprise, including Art Gallery of New South Wales director Hal Missingham. While some artists worked as though creating paintings, others like those shown here, gave greater consideration to the need for repetition of the design whilst preserving an overall unity of effect.

There was widespread publicity, with newspaper and magazine stories and displays in the windows of David Jones department store. The fabric range was displayed to similar acclaim in Melbourne, with subsequent tours to the USA and Canada. Despite both critical and popular acclaim however, it met with only limited commercial success, which Alcorso later attributed to a post-war climate of conservatism in Australia.

Bibliography (2)

Mollie Westhoven, Argus, 'Cut comes to industry', pg. 12-13, Melbourne, 15 Oct 1947, 12, 13. General reference

Editor Unknown (Editor), The Sydney Morning Herald, 'Australian artists design new textile fabrics', pg. 13, Sydney, 12 Jun 1947, 13. General reference